What I do for a living

I’ve been coming up with punchy taglines ever since I was a kid and I’ve always known I wanted to be a writer. I watch TV for the commercials and write the words that make a brand sing. I turn ordinary into original.

A native Brooklynite and blogger, I’ve worked on many great campaigns creating content that tells the story of brands like Urban Pads, E-title Direct, and Regeneration. From scripts to social media and even my own column, I engage and entertain with scroll-stopping wit.

It's not you, it's your content. Let me help.

What I do for fun

Even when I’m not at work, coming up with those great ideas, you’ll find me doing creative things. I sing, write music and help teens to find their voices in my spare time. I'm always looking for new exciting angles to capture ideas. Because even if you’ve seen things a million times, there’s always a new way to look at them. As a creative, the challenge is finding them. I love traveling, and meeting new people. Music, Kids, and books are my life and not necessarily in that order.